One technique of driving traffic to one’s site, however, has remained evergreen and that is getting a high number of high-quality links pointing to your site in the right context. Getting traffic to one’s site — and quality traffic at that — is probably one of the most overarching objectives of any SEO practitioner. Link Building Tactics
Link building for SEO is getting links from other sites back to your own site. Links are one of the top SEO ranking factors, and Google uses them to gauge the authority and relevance of your site for particular search terms.
Important Is Link Building for SEO?
- Google bots discover content by following links. Without any links to it, your content may never be found by Google.
- Links are one of the most important SEO ranking factors. The more high-quality links you can get, the higher your content should rank.
Link Building and Outreach Strategies
Associations/Organizations You’re A Part Of
2 – Asking Customers
Ask people you know for a link
Whether it’s your friends, relatives, employees, colleagues, business partners, clients, or anyone else, ask them for a link. Someone you know has a website or blog, so take advantage. Get Backlink From These Blogs.
3 -Build relationships
Build relationships with other Blogger or People and make Good relationships with other people
4 -Better Business Bureau
5 -Create an RSS feed
If your blog is run on any of the popular Content Management Systems, you’ll already have an RSS feed. If you don’t, create one. If you do, burn it at Feedburner.com so you can get statistics on your subscribers.
6 – Create a blog
Make Blog For Your Post and Also share on this. Creating content on a consistent basis not only builds links internally (by linking out from your posts), but also gives you the ability to naturally attract links to your content.
Link Building? Strategies & Examples
7 – Creating Contests
Entering contests is great, but creating them is even better. By requiring your participants to write about & link to the contest from their blog,
8 – Complete Guides/Resources
Creating evergreen resources that are complete guides on a subject are fantastic. This complete list of link building tactics is my attempt at one.
9 – Case Studies
Everyone loves a good case study. Real results with real numbers can instantly catch people’s attention.
10 – Chamber of Commerce
11 – Create Link Roundups
12 – Sponsor Events
13 – Live Blogging
14 – Host Your Own Events
15 – Host Other People’s Events
16 – Event Resources
17 – Event Recaps
18 – GIVE
19 – Social Coupons
20 – Products to Bloggers
21 – Contest Giveaways
22 – Scoop.it
23 – Newsletters
24 – Craigslist
25 – Wiki
26 – Resources/Links pages
Other webmasters have created links or resource pages, and these are legitimate opportunities to get links.
27 – Research competitors
Find your Competitors Keyword and link Form Other websites. my competitor’s link profiles.
28 – Profile links
Make Profile Form Social and Other Website and Enter your website link and Get Backlink from these sites.
29 – Make it easy to link to you
Create HTML ready snippets that people can plug right into their content to link to you because some linkers in your community might not be too web savvy.
30 – Interlink
You have pages and posts on your website, so make the most of them. Internal links are HUGE for link building because you can control everything about them, from the location on the page to the anchor text.
Get people to see and read your content marketing, and brand awareness comes into the link building realm. Getting people to see and know your content & brand is a massively important strategy to build links.
31 – Widget Directories
Find the Widget Site and Get backlink From this site and Get backlink. If you make sure there’s a link somewhere in your widget, you can get it in front of large audiences with these directories, and in doing so, some will embed them (thus, you earn a few links).
32 – Webcam directories
If you set up a Webcam, you can get a few high-quality links
33 – Web App Directories
If you have an online tool or application, you can get links for it. If you’re thinking about creating one, know that it can also be used to attract links.
Example: Go 2 Web 20
34 – Web 2.0 Submission
Web 2.0 sites are similar to article directories, but instead, you can add images, video, and other interactive features to your content.
35 – Niche Specific Directories
Example: Calif.com, a directory for California based websites.
36 – Multimedia/Document Submission
If you have any PDFs, PowerPoint Presentations, word documents, or any other documents, you can submit them to these sites and get a link in return. You have to put the links in your documents, such as in the first slide of a PowerPoint or in the text of a PDF.
Examples: SlideShare, Scribd, and Issuu.
37 – Mobile App Directories
If you have a mobile phone app, you can get a few easy links
38 – Logo Design Directories
if you are Good in Logo Design make a logo and submit it to
39 – Infographic Submission
If you’ve created an infographic, you can easily submit them to infographic directories or blogs.
40 – Free Web Directories
There are hundreds of free web directories to submit your site to
Example: Website Launchpad
41 – eBook Directories
If you’ve already written a few eBooks, or if you plan to, there are a solid amount of eBook directories you can get links from.
42 – CSS/HTML5 Directories
There are loads of CSS galleries you can submit to if you did a great job designing your website or blog.
43 – Company Directory Submissions
Just like general web directories, you can submit your site to general company directories.
44 – Blog Directories
If you have a blog, you can submit it to various blog directories.
Example: AllTop.com. Find a relevant category
45 – Article Directories
You can submit your articles & blog posts to article syndication sites, and in return, you’ll get a link or two in the content or the author bio.
46 – 1-800 Directories
Have a toll free 1-800 number? Get a few links in return
47- Writing Testimonials
This one is HUGE. Right now, list any services or products you’ve bought recently.
Link Building PAID STRATEGIES
48 – Theme Sponsorship
49 – Sponsor Contests
50 – Sponsor Clubs
51 – Sponsor Animal Shelters
52 – Pay Authorities to Embed Your
53 – Paid Reviews
54 – Hiring Industry Veterans
55 – Hire veteran link builders
56 – Donate to Charities & Non-Prof
57 – Crowdfunding
58 – Content Acquisition
59 – Trade Articles
Just like guest blogging, you can get links in return for your content, but why not just trade? You both get content on each other’s site.
60 – Images & Cinemagraphs
Something so frequently overlooked is the use of images for links. Bloggers just like me struggle to find relevant images to our content, so why not take advantage
61 – Guest Blogging
Bloggers, just like me, sometimes have trouble cranking out content on a regular basis.
62 – Green Content
Just like educational content, create something that targets a specific community. In this case, it would be the environmental community.
63 – Get your own column
Instead of looking for one-off guest blogging opportunities the entire time.your regular contributions to a single blog or your own column.
64 – Get Interviewed
Get interviewed by other people and share it with others.
65 – Entering Contests & Giveaways
I love online contests, and so should you. They’re not only your chance to win some cash or prizes, but they’re also a chance to net a few high-quality links.
66 – Educational Content
If you’re trying to get links from colleges, create content targeted at them that you can use during outreach.
67 – Contribute to Crowdsourced Posts
Just like with interviews, if someone reaches out to you to participate in a crowdsourced post, make sure you contribute.
68 – Blog Carnivals
If you’re a relatively new blog & would be willing to write a blog post for the sake of getting one solid, contextual link, then blog carnivals are a no brainer.
69 – LINK ATTRACTION
Outreach & submissions only go so far. Sometimes you have to let your content attract links naturally to get the results you want.
70 – Webinars
Spending a couple of hours every month by doing a webinar is a great idea for attracting links over the long term.
71 – Web Tools
Creating free online tools, like calculators, is a fantastic way to attract links. They don’t even have to be complex.
72 – Stories
People love a good personal story. Whether it’s crazy, funny, or embarrassing, this is yet another way to strike at your reader’s emotion.
73 – Review Something New
Just like with news, if you’re the first to review something, and if it’s awesome, your review will get tons of attention.
74 – Research Papers
Going all out and diving deep into a subject is a great way to establish yourself as an industry leader
75 – Quizzes/Tests
Testing your reader’s knowledge and letting them share their results with their friends is always a great idea.
76 – Product Comparisons
Look for products that people don’t know how to decide between.
77 – Printable Resources
People like hard copies of useful guides. By creating a printable resource with an awesome design, you can almost guarantee a few links will come your way.
If you and your community are passionate about a certain issue, start a petition.
78 – Newsjacking
Instead of trying to cover news first, see if you can take advantage of currently hot topics through newsjacking
79 – Microsites
Creating a fun, quirky microsites is a great way to attract links.
80 – Interviews
Interviewing industry experts will always be a fantastic way to attract links, but getting them to interview is only half the battle.
81 – Interactive
The next big thing in link building is interactive content. The reason: because it’s flat out cool and few people are doing it.
82 – Instructographics
Instructographics work especially well on Pinterest.
83 – Infographics
People love data, but sometimes it’s hard to digest. Creating an infographic on it is a popular way to change that.
84 – Infoanimations
Instead of creating an infographic, why not create a video that displays the same information?
85 – Google Maps Mashup
Google Maps is a great tool, and you can use it to attract links if you get it in front of the right audience.
86 – Games
Creating exciting games to keep visitors content is not only a strategy to attract links to the game itself,
87 – Free Charts/Graphs
I know you’re not Google & can’t create a custom tool like this, but you can probably whip together a few different charts & graphs that others might find useful.
88 – Drawings
Using drawings to appeal to emotion can work great if it strikes the right tone with your audience.
89 – HELPING WEBMASTERS
One of my personal favourite link building tactics is helping out or adding value to, webmasters.
90 – Update Old Content
If you’re in a rapidly changing industry such as SEO, look for articles & posts written a few years back that still get traffic (i.e. rank high for a decent keyword). This is because if many people no longer see the content, the webmaster probably won’t care enough to have it updated.
91 – Translating Content
Not all websites are always accessible in different languages,
92 – Transcribing Content
Find bloggers who produce podcasts & videos on their blogs but don’t transcribe the audio files.
93 – Logo/Graphic/Web Design
A decent website usually has some sort of logo, graphic, and web design.
94 – Give Them Hosting
Every webmaster has to fork out a few bucks a month (or more) for hosting.
95 – Fixing Grammar/Spelling
look for grammar & spelling mistakes, notify the webmaster, and ask for a link on a relevant page.
96 – Finding Malware
97 – Find Malware in your site and clean it.
98 – Filling Gaps in Content
If a site is missing information on a certain topic, whether it’s an article entirely or a portion of one that should be better elaborated
99 – Fight Hackers
There’s a huge issue on the Internet that I didn’t realize could be used to build links until recently.
100 – Dead Content Recreation
Take broken link building one step further by recreating the content found at those URLs, then outreaching to not only that specific linking site but also other sites linking to that broken URL.
101 – Broken Links
Find broken links and improve it.
102 – Twitter Profile Links
create a twitter account and link your blog and get a backlink from twitter.
103 – Social Platforms for Outreach
join social platforms and share Blog on social media.
104 – Social Bookmarking
Do Social Bookmarking and improve your Blog ranking.
105 – Google
Create a profile on Google and Share Blog and Get a link.
106 – Widgets
By creating embedded widgets, webmasters can place them on their site, and if you code it correctly, you can easily get a link back.
107 – Toolbar
108 – Video Submission
If you have video content, make sure you’re getting links from all that hard work.
Example: Youtube, Dailymotion, Vimeo
109 – User Rating Reviews
Submit user ratings and build links at the same time.
110 – Theme/Template Directories
Designing WordPress themes or website templates can be a great way to net a few fantastic links from directories.
111 – RSS Directories
If you have an RSS feed, you can submit it to RSS directories
112 – Press Release Submission
By submitting a press release to distribution sites or specific syndication sites, you can build links if you add one or two into the body of the release.
113 – Podcast Directories
If you have a podcast, you can snag a few free, easy links by submitting to podcast directories.
114 – Paid directories
he only other general paid directories I’d recommend are the BBB, Business.com, BOTW and JoeAnt (although BBB & Business.com.The Yahoo Directory.
115 – Non-English directories
If you’ve created multiple versions of your site in different languages.
Example: Hello Dir (Italian). Choose a category, then submit.
116 – Plugins & Extensions
CMS plugins & extensions, like those for WordPress & Joomla, can get you a few links.
117 – CMS Themes
If you’re thinking about designing CMS themes (i.e. WordPress, Drupal, etc.), know this: the links you get have little value
118 – Badges
Creating badges, such as the ones for the TopRank BIGLIST, work great if you’re giving out awards.
119 – Buying Mix Traffic For
Mix Paid Discovery traffic. Sometimes they’d be willing to link regardless of the PD traffic, so this just encourages them to link even more.
120 – Buy Existing Domains
Finding existing domains for sale through Flippa is great if you’re looking to build up a few link assets.
121 – Write Curriculum
Reach out to universities and let them know about your expertise. By writing curriculum for courses (the more basic, the easier it is to get involved), you can get a few citation links from their site.
122 – Student Blogs
Students are allowed to create blogs on their respective college websites, so get in touch with them.
123 – Speak at Universities
Most universities announce speakers on their website, and when they do, make sure a link to your site is included.
124 – Scholarships
Scholarships can become the bread and butter of your .edu link strategy if it’s in the budget. Give out a decent sized scholarship,
125 – Offer Discounts
If you’re a local shop of any kind, then usually there’s a college or two within 100 miles that have a discount program,
126 – Intern/Job Postings
If you have any job or internship opportunities, you can get a few easy .edu links.
127 – Hire A Recent Graduate
If you do find these opportunities with your grad, make sure they do the outreach for the link. It usually just takes a quick call or email.
128 – Q&A
join answer question website and share your question and answer these question and get a backlink.
129 – Forum Posting
Forum posting is a great way to find the people in your industry that are really passionate about your niche.
130 – Community Newspapers
There are a number of online newspapers that are run by the people, for the people.
131 – Blog Commenting
To get the most value, comment on relevant blogs, do-follow blogs (blogs that offer followed links to their commenters), and CommentLuv blogs (blogs that have the CommentLuv plugin installed).
132 – Short Form Text
133 – Reclaim Links Pointing To 404s
134 – Reclaim External Profile Page
135 – Previous Linkers
136 – Leverage Copy & Pasting
137 – Getting Links From Scraped Con
138 – Contacting People Using Your I
139 – Coin A New Term (And Reclaim M
140 – Brand Mentions
141 – Utilize National Days & Events
142 – Sponsor Venues
143 – New Online Community
144 – Industry Specific Directory
145 – Local Newspapers with Press Re
146 – Local Listings
147 – Library
148 – LINKING OUT
149 – To Spark Conversation
150 – To Active Medium Level Blogger
151 – Mention Specific People Whenever
152 – Getting Trackbacks
153 – MISCELLANEOUS
154 – Video Embeds
155 – Target Link Roundups
156 – Set Up Free Blogs
157 – Second-Tier Link Building
158 – Reverse Guest Blogging
159 – Reverse Engineering Assets
160- Relevant Reciprocal Links
161- PR Outreach
162 – Our Retailers’ Pages
163 – Offline Marketing
164 – Non-College Job/Intern Posting
165 – Non-Brand Mention Monitoring
166 – Join Associations/Organization
167 – Help A Reporter Out (HARO)
168 – Guest Books
169 – Get Your Own Wikipedia Page
170 – Get On The News By Crashing Cars
171 – Expired Blogspot Blogs
172 – eCommerce Partnerships
173 – Contribute to Wikipedia Pages
174 – Blog Networking
175 – Affiliate Program
176 – Expiring Domains
177 -Mobile friendly
178 – Email
179 – Speed
180 – Your Twitter Followers
181 – Your Influence
182 – Your Commentators
183 – Facebook Page
184 – Facebook Groups
185 – Reddit
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